The Design Sprint: UX & Design Thinking - Google Venture’s way
19:00 - 20:30
Speaker: Stéphane Cruchon
Speed, disruption, risk management... Today’s companies and start-ups face major challenges while conceiving their new products and services.
We live in an exciting time in the field of digital design. New tools now allow you to prototype and test a website or mobile app in a matter of days.
To support this change, designers need to review the way they collaborate with the client. We'll see how Design Sprint, a methodology created by Google UX specialists, can help us develop better products faster.
In 2015, Stéphane Cruchon left his job as a User Experience Designer in a large group to take on a crazy challenge: to become one of the first Designers in Europe to work according to this radically innovative approach.
In 3 years, Stéphane experienced the sometimes precarious status of a self-employed person, the horrors of the Swiss bureaucracy and finally the need to grow and hire talents.
What did Stéphane learn on the way? This is the discussion of tonight.